"Officially
Awesome":
How
the
Internet
Has
Changed
the
Definition
of
Cool In
the
past,
being
labeled
as
"cool"
meant
possessing
a
certain
level
of
charisma,
confidence,
and
perhaps
even
rebelliousness.
It
was
an
elusive
quality
that
only
a
select
few
could
attain.
However,
in
today's
digital
age,
the
definition
of
cool
has
morphed
into
something
entirely
different.
And
there's
no
denying
that
the
internet
has
played
a
major
role
in
this
shift. Nowadays,
it's
common
to
see
social
media
influencers
labeled
as
"cool"
and
"official"
simply
because
they've
amassed
a
large
following
on
platforms
like
Instagram,
TikTok,
or
YouTube.
These
creators
are
masters
of
the
internet
and
have
managed
to
carve
out
a
space
for
themselves
in
a
world
that
can
be
overwhelming
and
impersonal. But
it's
not
just
influencers
who
have
redefined
what
it
means
to
be
"cool."
Brands
and
companies
have
also
jumped
on
the
trend,
utilizing
strategic
social
media
marketing
tactics
to
win
over
younger
demographics.
From
slick,
stylized
Instagram
feeds
to
witty,
on-point
Twitter
accounts,
these
brands
are
using
their
online
presence
to
establish
themselves
as
the
au
courant
players
in
their
respective
industries. In
a
sense,
this
digital
version
of
cool
is
all
about
creating
a
carefully
curated
image
that's
effortlessly
stylish
and
relatable.
It's
an
aesthetic
that's
heavily
influenced
by
popular
culture,
and
it's
one
that
transcends
traditional
boundaries
of
race,
gender,
and『浏览更多 生肖配对查询文章请关注 :星座配对网,wWw.XINGzuoPEIdui.CC〗
sexuality.
This
newfound
inclusivity
is
undoubtedly
a
positive
development,
as
it
allows
for
a
more
diverse
range
of
voices
to
be
heard
and
celebrated. Of
course,
there
are
downsides
to
this
new
version
of
cool
as
well.
It's
easy
to
become
consumed
with
presenting
a
certain
image
online,
to
the
point
where
it
becomes
hard
to
distinguish
between
what's
real
and
what's
simply
a
carefully
crafted
illusion.
And
for
those
who
don't
have
the
resources
to
maintain
a
polished
online
presence,
there's
a
risk
of
feeling
like
they're
missing
out
on
an
entire
world
of
cultural
capital. In
the
end,
it's
hard
to
say
whether
this
digital
version
of
cool
is
better
or
worse
than
the
original
definition.
But
one
thing
is
for
sure:
it's
a
product
of
our
times,
and
it's
here
to
stay.
Whether
you're
an
influencer
building
your
brand
or
simply
a
casual
user
scrolling
through
your
feeds,
it's
worth
considering
how
the
internet
has
changed
our
collective
ideas
of
what
it
means
to
be
cool
and
how
we
can
use
this
new
definition
to
our
advantage.